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DOL Fiduciary Rule: Practical Implications for the Financial Services Community

  • 14 Dec 2023
  • 1:00 PM - 2:00 PM (PST)


  • A member of any chapter of the WP&BC in good standing.

Registration is closed
  • The Governing Board of Western Pension & Benefits Council invites you to the attend the following webinar:

DOL Fiduciary Rule: Practical Implications for the Financial Services Community 

Bonnie M. Treichel, JD 

Founder and Partner, Endeavor Law 

Founder and Chief Solutions Officer, Endeavor Retirement

Matthew J. Eickman, J.D., AIF®

National Retirement Practice Leader

Qualified Plan Advisors® 

Thursday, December 14, 2023  
1:00 PM to 2:00 PM PST (60 Minutes)

$50 for members / $65 for non-members   

Continuing Education Credits Available!

Presentation Description

The Retirement Security Rule, also known as the DOL Fiduciary Rule in its fourth iteration, gets a lot of headline attention, but what are the actual implications for you and your clients?  While there are a lot of technical nuances to this proposed rule (which won’t be final for several months), this webinar will help practitioners in the financial services community better understand the impact on their work.  Bonnie Treichel and Matthew Eickman will discuss: 

  • Longstanding history of the DOL “fiduciary rule” and why the DOL is trying to regulate again 
  • Overview of the proposed changes in the rule, including changes to exemptions PTE 2020-02 and PTE 84-24 
  • Understanding of the rulemaking process and what comes next for the proposal 
  • Practical implications for financial services professionals and actionable tips to share with plan sponsors and participants


Bonnie Treichel is the Founder and Chief Solutions Officer of Endeavor Retirement, a consulting firm dedicated to solving problems for plan sponsors, advisors and service providers in the retirement plan industry. Her unique experience as an ERISA attorney and advisor helps her bring governance solutions for day-to-day issues that are an inevitable part of running a successful retirement plan. Bonnie is also a Partner at Endeavor Law, a firm dedicated to supporting the ecosystem of financial services with their retirement plan-related decisions, documentation, compliance, regulation and litigation. 

As a thought leader on retirement plan governance issues, Bonnie has been quoted in publications such as The Wall Street Journal, InvestmentNews, 401(k) Specialist, Ignites, PlanAdviser, NAPA Net Daily, and Journal of Pension Benefits. She is an active member of the American Retirement Association and has served in various leadership roles as well as the American Bar Association’s Tax Division where she is on the Lifetime Income Committee. She was awarded InvestmentNews 40 Under 40 in 2023, the ABA’s On the Rise - Top 40 Young Lawyers Award in 2022. She is also a member of the Women in Pensions Network, the State Bar of California, and is a current advisory board member of RISA, LLC. 

When she isn’t working on retirement plan issues, Bonnie enjoys traveling, spending time with her golden retriever Sunny, running, riding her bike and volunteering for Make a Wish. 

Matthew Eickman, J.D., AIF® is the National Retirement Practice Leader for Qualified Plan Advisors® (QPA). He is also a member of the firm's Investment Advisory Board, holds his FINRA series 66 registration, and is an Accredited Investment Fiduciary (AIF®). 

Matthew has more than 20 years of private legal practice focusing exclusively on employee benefits and has represented clients in front of the DOL, IRS and PBGC. In 2023, he was inducted as a Fellow in the American College of Employee Benefits Counsel. He is an active member of the Employee Benefits Committee of the American Bar Association Tax Section and currently serves as co-chair of the

Defined Contribution Plans Subcommittee and vice chair of the Defined Contribution Lifetime Income Subcommittee. 

Matthew oversees the firm's fiduciary investment consulting services and its proprietary financial wellness platform, which is powered by Financial Fitness for Life. He creates fiduciary education and training resources, writes fiduciary newsletters, news alerts, and white papers, and leads the annual Qualified Plan Fiduciary Summit. He also serves in lead investment consultant, relationship manager, and compliance support roles for institutional clients. 

Matthew graduated from the University of Nebraska-Lincoln (B.S.B.A., highest distinction) and Baylor Law School (J.D., magna cum laude), where he served as Editor-in-Chief of the Baylor Law Review and competed on the National Moot Court and Mock Trial teams. His wife, Laura, is a psychologist who founded and built REbeL, Inc., a not-for-profit organization. Matthew enjoys spending time coaching their three boys' teams, traveling, watching college football and way too much Netflix, and running.

Continuing Education

  • 1 hour CE for AIF (pending)
  • 1 hour CE for CEBS
  • 1 hour CE for CFP (pending)
  • 1 hour CE for ERPA
  • 1 hour CE for JBEA
  • 1 hour CE for ASPPA
  • 1 hour CPE for NIPA
  • 1 hour CE for CRPS
  • 1 hour CEP for California CPAs 
  • 1 hour of California MCLE 

A Special Thank You to Our Sponsor


Bridget Davidson 
Webinar Coordinator | Western Pension & Benefits Council 
(503) 866-6384 Mobile
PO Box 2023 | Gresham, OR 97030  |

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